Categories: Bitcoin Latest News

MicroStrategy Explored Options From Art to Real Estate Before Bitcoin Buys, New CEO Says

MicroStrategy’s new CEO said Tuesday that owning bitcoin was the best treasury strategy for the company.Read MoreCoinDesk

New MicroStrategy (MSTR) CEO Phong Le backed up Michael Saylor’s decision to hold bitcoin on its balance sheet.

Speaking Tuesday at Canaccord Genuity’s growth conference, Le said that prior to first purchasing bitcoin (BTC) in August 2020, MicroStrategy explored options including treasury paper, corporate bonds, gold, commodities, real estate, and even artwork.

Digital assets, however, kept popping into management’s conversations, said Le. “We at our core are inventors, we’re innovators,” said Le, helping explain why bitcoin won out.

Le reminded that MicroStrategy in Sept. 2020 ran a Dutch Auction tender, offering those investors not interested in the bitcoin strategy a way out via a 15% premium to the current stock price. Only $60 million in stock was tendered, said Le, far short of the $250 million the company had expected.

Le said the bitcoin strategy has boosted shares and trading volume, and helped transition MicroStrategy from solely being a “sleepy software company.”

The company now owns just over 129,000 bitcoins, or nearly $3 billion worth at the current price of $23,000.

Le was moved into the CEO spot at MicroStrategy last week after Michael Saylor exited that role to assume the title of executive chairman, with sole focus on the bitcoin strategy.

DISCLOSURE

Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.

The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.

Recent Posts

Bitcoin, ether slide 7% as market ‘fear’ increases, liquidations mount

Crypto markets extended losses amid heavy derivatives liquidations and macro headwinds, with traders bracing for…

4 minutes ago

Bitcoin’s limited supply won’t help stop the selloff

Your day-ahead look for Feb. 5, 2026Read MoreCoinDesk: Bitcoin, Ethereum, Crypto News and Price Data[#item_full_content]

4 minutes ago

Fuite majeure des capitaux par les ETF Bitcoin : nouveau crash imminent ?

Les ETF Bitcoin traversent actuellement une phase délicate qui commence à faire douter une partie…

4 minutes ago

PlanB Lays Out Four Bitcoin Bear-Market Scenarios

PlanB, the pseudonymous analyst behind the stock-to-flow model, says bitcoin’s drawdown has left markets staring…

4 minutes ago

Bitcoin drops below $70,000 as crypto selloff deepens before U.S. equity market opens

"Extreme fear" grips crypto and metals while U.S. equities show resilience ahead of key earnings.Read…

1 hour ago

‘Big Short’ Micheal Burry spots 2022 vibes in bitcoin crash

The ‘Big Short’ investor compared the current slide with a one-time past cycle breakdown that…

1 hour ago